Braskem and FKuR sign agreement for distribution of I’m green™ biobased EVA

This development deepens the partnership between the two companies, which has existed since 2011. Effective immediately, FKuR will now also be the official distributor for I’m green^™ biobased (EVA) ethylene vinyl acetate in the EU, Switzerland, Norway, UK, Turkey, Israel, and India.

Braskem’s I’m green^™ biobased EVA is a family of biobased EVA plastics that combine flexibility, lightness, and resistance. Main applications for this plastic made from renewable raw materials include footwear, toys, sporting goods, tatami mats, and foams in general.

With its team, FKuR will not only act as a logistics partner for the countries covered but will also be a competent contact for the technology and development as well as providing application and marketing support. “With our 360° service, we offer our customers everything from a single source, from the initial discussion to the marketing of the final plastic product”, emphasizes Patrick Zimmermann, member of the executive board at FKuR.

“We are very pleased to expand the successful cooperation with FKuR to now also include I’m green^™ biobased EVA and benefit from their great knowledge and network and support clients in Europe to reach their sustainability goals”, emphasizes Marco Jansen, Braskem I’m green^™ biobased EMEA Biopolymers and Europe Advocacy & Sustainability Director.

Just as with I’m green^™ biobased polyethylene, Braskem also uses sustainably sourced sugarcane-based ethanol to produce I’m green^™ biobased EVA. During its growth sugarcane binds CO₂ from the atmosphere. By using this renewable raw material, greenhouse gas emissions can be successfully reduced. Depending on the grade, the biobased content is between 45 % and 80 %, based on the ASTM D6866 standard.

As a drop-in plastic, I’m green^™ biobased EVA has the same processing properties as its fossil counterpart. It can therefore be processed by customers on existing equipment. Its recyclability also corresponds to that of fossil EVA, so that both products can be recycled and reused in established cycles. AT

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