24. Jun 2022

INEOS Styrolution increases bio-attributed portfolio

INEOS Styrolution increases bio-attributed portfolio

INEOS Styrolution (Frankfurt,Germany), the global leader in styrenics, has recently announced the introduction of the company’s first sustainable ASA (acrylonitrile styrene acrylate) solution as well as 100 % bio-attributed SBC (styrene-butadiene copolymer) products.

INEOS Styrolution’s Luran® S material is now also available as Luran® S ECO with up to 50 % bio-attributed content.

Luran S is a family of products for very demanding applications. It is particularly known for use in outdoor applications. Its UV resistance makes it the material of choice for a range of applications in the construction industry and exterior applications in automotive. Luran S is also selected for a range of applications in the Toys, Sports, and Leisure industry.

The longevity resulting from its UV resistance can be considered a first step towards being a sustainable product. True sustainability is now coming with the material being based on bio-attributed content. Options with up to 50 % bio-attributed content are available.

LCA analyses that the new Luran S ECO B products will offer up to 58 % carbon footprint reduction when compared to the respective fossil-based products, depending on the selected Luran S grade.

The bio-attribution process is certified by ISCC PLUS. Production of Luran S ECO B is at INEOS Styrolution’s plant in Ludwigshafen, Germany.

Marcela Villegas, Director Commercial Product Management EMEA, said: “Our Luran S ECO B products are to my knowledge the first bio-attributed ASA materials in the market. We are excited that these products will help us and our customers to meet our respective sustainability targets. I encourage interested customers to talk to us about these new options”.

Additionally, INEOS Styrolution announced the introduction of its first SBC (styrene-butadiene copolymer) products produced from 100 % bio-attributed feedstock. The new solution is available for INEOS Styrolution’s Styrolux® and Styroflex® product lines.

In spring of 2021, Styrolux ECO and Styroflex ECO became INEOS Styrolution’s first specialty products based on bio-attributed styrene. The recent announcement goes one step further by producing these products from 100 % bio-attributed feedstock. Both the styrene and the butadiene components in the SBC copolymer are from bio-attributed feedstock based on kitchen and food.

The result is a material (Styrolux ECO B100 and Styroflex ECO B100) with a neutral to even negative carbon footprint, when biogenic carbon is taken into account. The material offers identical product characteristics as the conventionally produced Styrolux®/ Styroflex® copolymers. “I am very proud of our achievement. We have been able to produce such a wonderfully sustainable material for our customers”, said Villegas. “Styrenics teach us every day that the materials are indeed made for circularity. I expect many of our customers in the packaging industry will take advantage of the new ECO solution”.

The bio-attribution process is certified by ISCC PLUS. Styrolux offers an amazing combination of high transparency, brilliance and impact resistance making it the material of choice for applications such as labelling and twist films, shrink film, food packaging, medical applications (e.g. drip chambers and medical tubes) and various other applications (such as hangers and office equipment). Styroflex offers the properties of a thermoplastic elastomer (S-TPE), suitable for extrusion and injection moulding, and can be used for a broad range of applications such as wrap films, stretch hoods and modifiers for the household industry


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